CSI: Crime Scene Investigation
Sky Media and Chellozone are pleased to announce the opportunity for a brand to sponsor series one to three of CSI on CBS Drama, where it all began.. because to get to the truth you need to start at the beginning!
CSI: Crime Scene Investigation is a fast-paced drama about a team of forensic investigators trained to solve crimes by examining all the evidence. They are on the case 24/7, scouring the scene, collecting the irrefutable evidence and finding the missing pieces that will solve the mystery. Starring William Peterson (Manhunter) as Gil Grissom, the shift supervisor who heads the team of investigators at the Crime Lab in Las Vegas, and Marg Helgenberger (Erin Brockovich) as Catherine Willows, his second in command.
Key Benefits and Insights
- CSI is the most watched drama series in the world
- CSI has 73.8 million viewers worldwide
- Multi award winning series - Most notably winner of 7 Emmys, Screen Actors Guild Award and Best Network Television series
- The series has also been nominated for multiple Golden Globes, 28 Emmy Awards, Writers Guild of America Award, Directors Guild of America Award, and Producers Guild of America Award
- Sponsorship of CSI would allow an advertiser to reach an incredibly loyal audience receptive to products endorsed by the programme
- There is a multi-faceted campaign to promote CSI. The marketing campaign includes Outdoor, TV, Online, Buses, Social Networking sites, Press and PR stunts including CSI star Marg Helgenberger (aka Catherine Willows) appearing on the BBC
CBS Drama viewers are more likely to...
- Enjoy nights out socialising
- Go to the cinema and rent DVD's on a regular basis
- Be interested in fashion and clothing
Scheduling and Sponsorship Credits
- Premieres 12th December 2011
- Premier Episode: 21:00 - 22:00 (Mon Fri)
- Repeats: 00:00 - 01:00 (Mon-Fri)
- Sunday Omnibus: 21:00 - 02:00 (Sun)
- Opening Credits: 15 seconds
- Closing Credits:15 seconds
- Break bumpers:2 x 5 second bumpers per centre break
- There are normally 3 centre breaks per one hour programme
- Online opportunity also available
For more information, please download the full sponsorship opportunity opposite

