Extreme Sports Channel:

Sky Media and Extreme Sports Channel are pleased to offer an advertiser the opportunity to create a unique association with Extreme Sports Channel through sponsorship of one of several packages, including daytime, primetime and full channel sponsorship. The sponsorship can run from one month up to twelve months.

The World renowned Extreme Sports Channel is the only TV destination for the world's most thrilling and inspirational lifestyle, adventure and action sports programming. From gripping documentaries to insightful profiles of today's biggest icons, irresistible adventures and sports championships. Extreme has it all. The channel captures the pure passion of people who live out their dreams and embark on amazing expeditions; celebrates those who use skill, wit and determination to achieve their goals; and showcases the world's most talented action sports athletes.


Key Benefits

  • Extreme Sports is sampled by over 1 million individuals every month
  • 50% of Extreme Sports viewers are aged under 34 and 70% are male
  • Extreme Sports Channel has one of the largest 16-34 profiles amongst all channels in the UK.

Extreme viewers are more likely to...

  • Own games consoles and MP3 players
  • Like going clubbing
  • Like to keep fit goes to gym


Example Programming

  • Pro Bull Riders
  • Fantasy Factory
  • Motorbike Diaries
  • Mantracker
  • Jack Osbourne - Adrenaline Junkie
  • The Dudesons
  • FIM Work Motocross Championship
  • Maloof Money Cup

Scheduling and Sponsorship Credits

Daytime Sponsorship: 09:00 - 18:00
Prime Time Sponsorship: 18:00 - 24:00
Channel Sponsorship: 09:00 - 24:00

  • Opening Credits: 15 seconds
  • Closing Credits: 15 seconds
  • Break bumpers: 2 x 5 second bumpers per centre break
  • There are normally 3 centre breaks per one hour programme

For more information, please download the full sponsorship opportunity opposite