Delivering Award-Winning Creative Solutions
As well as a range of sponsorship solutions to match most briefs, Sky Media can also provide a creative solution via its in-house creative agency Sky Creative. With creative directors for all Sky wholly-owned channels, in house facilities and over 250 designers, Sky Media can offer sponsors a one-stop shop passing on the cost benefits realised by an internal agency.
Alongside the production of channel brands, channel idents, title sequences and programme trails, Sky Creative can also boast a glittering roster of sponsorship clients that have included Ford, Panasonic, Gillette, Guinness, Häagen Dazs, Sony, Barclay's Commercial Banking, Electronic Arts, Parfums Givenchy, Moët & Chandon and Domino's Pizza scooping a raft of industry awards along the way.
With Sky Media leading the way in multi-platform sponsorships, Sky Creative are also perfectly poised to deliver creative solutions that have maximum impact on-air, online, on-demand and on handheld devices from iPod to mobile. Coupled with an intimate knowledge of the Sky channel brands, Sky Creative offer ideas that complement the editorial environment as well as delivering the creative objectives. Therefore delivering maximum impact and effectiveness for sponsors.
Examples to illustrate Sky Creative produced sponsorship:
- Amlin Insurance - sponsors of Rugby Union on Sky Sports
- Panasonic (Lumix Cameras, Viera Televisions and HD Camcorders) sponsors of Sky Movies Premiere
- Ford - Premier League on Sky Sports
- Ford Kuga - sponsors of Sky Movies Comedy / Sky Movies Family / Sky Movies Modern Greats / Sky Movies Sci-Fi & Horror
- Russian Standard Vodka - sponsors of Sky Movies Box Office, Sky Movies Indie
- Barbados Tourism - sponsors of Sportsline on Sky News / Movies on Sky1 & Sky2
- Costa Coffee - sponsors of The Book Show on Sky Arts
- Royal Bank of Scotland - sponsors of Golf on Sky Sports
- Sure Men - sponsors of Good Morning Sports Fans, Morning Report and Football Tonight

