Sky Movies Box Office
Genre: Movies
EPG Location: 700
In A Nutshell
Sky Movies Box Office the UK's definitive pay per view service premiering new movies before they are seen anywhere else on TV. Sky Movies Box Office acquires 250 new films every year which includes 90% of the latest UK Box Office Titles. Across a 12 month period Sky Box Office will receive approximately 10 million acquisitions. Box Office offers a selection of up to 20 movies a night ranging from action spectaculars to hip indie offerings, Movies begin as often as every 15 minutes, so you won't have to sit around waiting for the movie you want.
Defining Programmes
The Expendables - Sex and the City 2 -The Switch - Toy Story 3 - The Last Airbender - The A-Team - Reef - Inception - Dinner For Schmucks - The Reef
Audience
- Viewers of Sky Movies are more upmarket than the average viewer
- Monthly average audience of 9.9 million individuals
- Reaches both a male and female audience
- A great place to reach all the family - 16% of viewers are children
- Attracts a younger audience - 35% of viewers are 16-34
SkyView Insights
Movie viewers are more likely to...
- Be owners of new technology products such as Xbox and an IPod
- Have broadband access
- Be interested in fashion, music and clubbing
- Take regular holidays/breaks
- Have health and life insurance
- Go to the cinema regularly
