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Cracking the Code on Mobile Measurement Thumbnail

Cracking the Code on Mobile Measurement

18/11/2014

Brand awareness up 54% after mobile consumers view ads from Nationwide, Dominos and Birds Eye* Havas Media Group and Sky Media have joined forces to research the best ways of measuring mobile effectiveness by trialling cutting edge methodologies....

McCoy’s cement football credentials with Sky Sports Thumbnail

McCoy’s cement football credentials with Sky Sports

14/11/2014

Sky Media, the advertising arm of Sky, and media agency Vizeum have created an integrated campaign that features Sky Sports talent across TV alongside online, mobile, native, social, POS and on-pack. The specially-created TV spot (viewable ...

CEO Jeremy Darroch talks new Sky Thumbnail

CEO Jeremy Darroch talks new Sky

13/11/2014

The enlarged group will serve 20 million customers across five countries: Italy, Germany, Austria, the UK and Ireland. It will also be one of the largest employers in the sector with 31,000 staff across 30 main sites....

Sky Sports to show all 7 Women’s Ashes Thumbnail

Sky Sports to show all 7 Women’s Ashes

11/11/2014

The England and Wales Cricket Board (ECB) today released the schedule for the 2015 Women’s Ashes Series and announced that for the first time, Sky Sports will provide live television coverage of ...

Samsung and Sky partnerships Thumbnail

Samsung and Sky partnerships

07/11/2014

The digital content-led campaign will be live during Sky Sports’ coverage of England’s four QBE Internationals from Saturday 8 November. "We’re always looking to break ground with new ways to engage our ...

Sky launches Christmas movie ad Thumbnail

Sky launches Christmas movie ad

07/11/2014

The advert, which will premiere on ITV during The X Factor on Saturday 8th November, takes viewers on a magical movie journey following a family and their dog Chester. Viewers will be transported through some of the famous ...

Sky Atlantic to screen The Comeback Thumbnail

Sky Atlantic to screen The Comeback

07/11/2014

Now, its ten years later – there’s more TV than ever and she wants back in.  The second series of The Comeback will launch on Sky Atlantic in early 2015. In addition, the ...

Sky Arts Amplify Thumbnail

Sky Arts Amplify

05/11/2014

Sky is encouraging arts organisations and production companies to pitch collaboratively for up to £1million annually on new TV ideas, as part of a broader investment in the UK and Ireland’s creative industries.  The ...

Sky Movies Announce Festive Line-Up Thumbnail

Sky Movies Announce Festive Line-Up

03/11/2014

Continuing to bring customers more of the biggest box office hits twelve months before any other TV or streaming subscription service, all of the family can enjoy the magic of Disney’s musical phenomenon Frozen, as it ...

Sky AdSmart wins at the Media Week Awards Thumbnail

Sky AdSmart wins at the Media Week Awards

29/10/2014

Sky AdSmart was lauded by the judges who described it as being of truly game-changing significance to the advertising industry. Sky AdSmart allows different ads to be shown to different households watching the same programme. With thousands ...

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    Latest blog post

    The Walking Dead

    22/10/2014

    The return of global smash hit THE WALKING DEAD achieved a double record in the ratings for FOX in the UK: 724,900 viewers tuned in...

    Anthony Jarvis

    Marketing Director, FOX International Channels