One of the most successful channel launches in the last 5 years, The Hallmark Channel now sits as the 7^th highest deliverer of adult satellite impacts.

Drama, Romance & Adventure are what this channel is all about and this has proved a huge hit with the channel's loyal audience base whose loyalty in terms of average time spent watching the channel is unmatched by its key competitors.

Daytime provides a heavily female biased audience, and programming takes on a soft, safe and empathetic feel with movies and US family drama.

In the evenings, both men and women are attracted to the edgier offering which includes Law & Order, and CSI as well as premiering shows from the US.

For more information on specific opportunities available, contact sharon.laker@bskyb.com