We all know quality data is a critical part of campaign insight, targeting and measurement. But what does good ‘quality’ data look like, and what hygiene factors should you prioritise?
In this Demystifying Data Breakfast Club, our panel of experts delved deep into the world of data, unravelling the secrets to harnessing its potential for effective marketing. We explored how you can transform your campaign outcomes and drive success through the strategic use of data.
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