Ad Formats Overview

Find out which display offerings are available across each website within the Sky Media portfolio.

You can also download the complete Sky Media Digital Advertising Specifications by clicking here.

Display (Standard and Rich Media)Video
FormatMobile banner 320×50Leaderboard 728×90Billboard 970×250MPU 300×250Double MPU 300×600Billboard and MPU HPTOBillboard and Double MPU HPTOSuperheader with skinsNativeSnapchatVASTVPAID
WebsitesSky SportsYesYesYesYesYesYesYesYesYesYesYesDesktop only
Sky NewsYesYesYesYesYesYesYesYesYesYesYes
MTVYesYesYesYesYesYesYesYes
Comedy CentralYesYesYesYesYesYesYesYes
NickYes
Nick ToonsYes
Nick JrYes
AppsSky SportsYesTablet onlyYesYes
Sky NewsYesYesYes
Football Score CentreYesYesYes

Third party tags and click through URLs

  • Sky Media does not accept third party click through urls that redirect to social media sites such as: Facebook, Twitter, Instagram etc
  • Sky Media does not accept Facebook Atlas tracking tags
  • Sky Media does not accept click through’s to entertainment sites such as Netflix, Amazon Prime, etc if Sky Cinema or Sky Store are showing or promoting the film
  • Sky Media does not accept Integral Ad Science blocking tags

We support the ‘Coalition for Better Ads’ initiative to create a better user experience on desktop and mobile web. As such, all our ad formats and creative specifications fall within and must adhere to the Better Ads Standards as defined here.

Our Sites

Please click on any of the sites below to open the link in a new window