This year, Lifetime brought back the ultimate fashion reality show – Britain’s Next Top Model. Under new management, the panel of judges was led by series 2 runner-up, Abbey Clancy, and supermodel Paul Sculfor. Launching on 14th January 2016, Lifetime has seen fantastic results for the show proving that, despite a break from UK screens, the show is still as popular as ever.
This series Abbey and Paul are joined by fashion guru Hilary Alexander OBE and photographer to the stars Nicky Johnston. The brand new and exclusive premiere series centred around 15 would-be-models as they take on weekly challenges to find out who will win the coveted modelling contract and the chance of a lifetime in the final episode. The 15 hopefuls meet experts and celebrities from the fashion and entertainment industry and each week at least one of the girls are eliminated from the competition by the elite panel.
Lifetime has seen incredible results from the show with the premiere broadcast of episode 7 consolidating at 320k, beating the previous highest broadcast on the channel (Witches of East End in November 2013) by 17k. Across the first 7 weeks of BNTM Lifetime was #3 Pay TV channel for Women (16+) on a Thursday at 9pm – Lifetime has also seen over 750k Adults tuning into a premiere episode of BNTM throughout the run.
The series came to an end on 17th March but to catch up, go to Sky On Demand or watch the whole series back to back on Easter Monday. Britain’s Next Top Model is proudly sponsored by Colgate Expert White Toothbrush Plus Whitening Pen on Lifetime.
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