New Sky Sports line-up gives customers more choice and channels at the same price and individual channel packs for the first time

Sky Sports is expanding its service with 10 sports channels at no extra cost

Sky Sports new branding 2017

Sky Sports is expanding its service with 10 sports channels, giving customers more choice, at no extra cost.

The line-up will include new channels dedicated to some of the biggest sports and opens up new ways for customers to join Sky Sports, from as little as 60p a day. It will also offer a better digital experience on one Sky Sports app.

From 18th July, the Sky Sports package will include:

• 10 sports channels – more than ever before, including:

• Dedicated channels for the Premier League, football, cricket, golf and F1®

• Two channels, Sky Sports Action and Sky Sports Arena, offering rugby union, rugby league, boxing, netball, darts, NFL, tennis, WWE, GAA & much more

• Sky Sports Main Event channel hosting the biggest events in one place

• Sky Sports News and Sky Sports Mix for all Sky customers

The new package of ten channels and an unrivalled schedule of live sport is available for the same price (£27.50 per month), which will remain frozen for 12 months.  Existing customers will receive the new Sky Sports package automatically and the new channels will replace the existing line-up.

For the first time, Sky Sports will also offer something for fans not looking for the full breadth of sports, but are interested in specific sports.  The new line-up is designed to grow this customer base and offers flexibility to subscribe to individual channel packages at a new price.  One channel pack will be available for just £18 per month, two for £22 and three for £26.

Barney Francis, Managing Director of Sky Sports said: “We’re dedicating channels to some of our biggest sports, launching a new way to watch the best live action and offering even better digital products too.  Sky Sports is giving customers even more choice and channels at the same price for another 12 months, while opening up new ways for sports fans to join.  If you love Premier League, you can enjoy it for as little as 60p a day or you can have the full Sky Sports package for less than £1.”

Stephen van Rooyen, Sky UK and Ireland Chief Executive added: “Sport has been a major part of Sky for 26 years and we’re improving our service even further, super-serving existing customers and providing flexibility to a whole new generation of sports fans. We are making sport more accessible and offering even more choice; all part of our continued investment in offering Sky customers an unrivalled service.”

Viewers will enjoy a host of new programmes, including: a nightly Premier League debate show on Sky Sports Premier League; masterclasses and coaching clinics from some of the biggest names in sport including Shane Warne, Butch Harmon and Rob Key; live golf previews ahead of selected European and US events; and a host of new documentaries.

The full range of digital platforms are also being brought together onto one Sky Sports app to make it easier for customers to enjoy all of their sports on the go.

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