Sky today unveils that Sky Mobile – the UK’s newest and most flexible mobile service – is now available to buy. Sky Mobile provides the most flexible plans and affordable solution to current issues facing UK consumers, including the latest finding that almost 20 million1 people are overbuying mobile data they don’t use and therefore end up losing it each month.
Following the announcement of Sky Mobile in November, when it was revealed UK consumers waste an estimated £2 billion2 each year on mobile data, Sky Mobile today reveals brand new research that highlights the UK’s mobile data problem even further.
The new data, commissioned by Sky Mobile, suggests almost 20 million smartphone users in the UK are deliberately buying more data than they actually need each month for fear of being overcharged. Almost three quarters (72%) of those buying unnecessary data end up losing around 1GB of their allowance every month. That’s the equivalent of losing out on downloading 200 songs or 500 photos; browsing 10,000 websites or watching two hours of video. One in five (21%) say they have “no idea” how much data they have left at the end of each month.
Stephen van Rooyen, UK and Ireland Chief Executive, said:
“We’re excited that Sky Mobile goes on nationwide sale today, which is great news for UK consumers. Right now mobile contracts are inflexible and confusing and we all know people are buying more data than they need to avoid those extra charges. With Sky Mobile we’ve provided the solution, offering flexibility and great value so our customers’ unused data will be theirs to keep and they can create a plan that’s right for them, month to month. And there’s even more benefits for Sky TV customers with free UK calls and texts, plus the ability to sync with their Sky+ box.”
Sky Mobile has been designed to reflect the way consumers use their phones today, with a combination of four key features:
Sky Mobile pay monthly (PAYM) SIM plans can be found at sky.com/getmobile.
Later in 2017, Sky Mobile will expand its offering to include the best handsets from Apple and Samsung, as well as from other providers to be confirmed nearer the time. Customers can pre-register for handsets at sky.com/getmobile.
Please click on any of the sites below to open the link in a new window
Don't keep it to yourself – fill out the details below a share something from our site.