Mr Robot

Sky Media is offering a brand the opportunity to sponsor the critically acclaimed Drama-thriller television series ‘Mr Robot’ across Syfy and Universal Channel.

The Opportunity

The UK television premiere of the Award winning show, following a highly successful run on Amazon Prime.

About the Show

The series follows Elliot Alderson, a young man living in New York City, who works at the cyber security company Allsafe as a security engineer.

Constantly struggling with social anxiety disorder and clinical depression, Elliot’s thought process seems heavily influenced by paranoia and delusion.

He connects to people by hacking them, which often leads him to act as a cyber-vigilante. He is recruited by a mysterious insurrectionary anarchist known as Mr. Robot and joins his team of hacktivists known as fsociety.

One of their missions is to cancel all debts by taking down one of the largest corporations in the world, E Corp (which Elliot perceives as Evil Corp), which also happens to be Allsafe’s biggest client.

Scheduling & Accreditation
  • Universal Channel and Syfy
  • Starts Thursday 21stJuly 2016 with a feature length uninterrupted double bill episode
  • 10 x 60 minute premiere episodes on each channel
  • Universal Channel–Premieres 9pm -2 x repeats per week
  • Syfy–Premieres 11pm -1 x repeats per week
Channel Audience

Universal Channel Viewers are….

  • 15% more likely to discuss ads they’ve seen
  • Look for quality and premium products
  • Open-minded and ambitious. 9/10 say they are always looking for new ideas and opportunities
  • Once interested in piqued, viewers are 192% more likely to buy the product!

Syfy Viewers are….

  • Highly active online
  • More likely to own a smartphone/tablet than the average person
  • 3 x more likely to be innovators and early adopters
  • Earn higher than the average income
 Contact Details

Michael Thomas | Content Partnership Manager
0207 032 6483 |

Channel logo: Syfy
Channel logo: Universal Channel
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