The Adventure Package 2017

Follow your favourite Discovery heroes as they tackle the  toughest terrains in the world, from Alaska’s Bering sea, to the Deserts of North Africa.

The Opportunity

Follow your favourite Discovery heroes as they tackle the  toughest terrains in the world, from Alaska’s Bering sea, to the Deserts of North Africa. Sponsor 150 hours of content a month, across Discovery Channel, DMAX and our free-to-air channel Quest.

Example Programming

UK Premiere’s of:

  • Parker and the Gold Rush Trail
  • Everest Rescue
  • Gold Rush
  • Alaskan Bush People
  • Outback Pilots
  • Outback Truckers
Digital

Editorial

  • Bespoke branded hub
  • Native video content
  • Social competitions and polls

Inventory

  • Rich media display
  • VAST & VPAID pre-roll
  • Editorial placements

Social Activation

  • Facebook and Twitter promotion
  • Short-form video sponsorship
  • Extended audience promotion
Scheduling & Accreditation
  • Sponsorship across Discovery, Quest and DMAX
  • Approx, 130 hours across Discovery per month
  • Approx, 25 hours across Quest per month
  • Approx, 10 hours across DMAX per month
  • 8 spots per hour
  • Approx. 1320 idents a month
Audience Insight
  • 79% of male Discovery viewers agree that you should seize opportunities in life when they arise
  • 45% of upmarket male viewers of Discovery, DMAX and Quest, agree that they have a keen sense of adventure
  • Upmarket male Discovery viewers are 4% more likely to be tempted to buy products they have seen advertised
Contact Details

Wesleigh Lewis | Content Partnership Controller

Wesleigh.Lewis@sky.uk | 020 7032 6611

Channel logo: Discovery
quest
Channel logo: DMAX
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