Asian Cookery Strand

Sky Media and Star TV are excited to offer the opportunity of sponsoring MasterChef India and Twist of Taste!

Vikas Khanna

The Opportunity

Join us in experiencing the Indian culture and the ways of incorporating it into food masterpieces.  Both shows are transmitted in Hindi with English Subtitles


MasterChef India

MasterChef India is a popular cooking reality show, which is currently on its fourth season. MasterChef India is based on the acclaimed British show; MasterChef. The show features contestants from all over India, who are judged on the basis of their cookery skills, taste, innovation and presentation of dishes.

Twist of Taste

A Michelin Star Chef travels to different cities in India to explore their different cultures, discover beautiful landscapes and twist the local taste. Twist of Taste is presented by Michelin Star chef Vikas Khanna voted as rising star chef in 2011 and the host of MasterChef India.

Scheduling & Accreditation

MasterChef India

  • 26 x 1 hour shows in peak
  • 26 x 1 hour shows in daytime
  • 12 x 30 minute (behind the scenes) shows in early peak

Twist of Taste

  • 2 series
  • Each serious consists of 25 x 30 episodes
  • Saturday and Sunday 11am on Star Plus
  • Saturday and Sunday at 7pm on Star Life OK

Reaching young, affluent Asian Women and engaging with them in their own language!

Contact Details

Kerry Howard-Ladd | Sponsorship Strategy    Manager | 020 7032 0732

Channel logo: Star plus
Channel logo: Life OK Star
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