Financial Report on Sky News 2017

Sky Media is exclusively seeking a sponsor for this specialist weekly report with the option to extend the association further to news.sky.com. The opportunity can be extended beyond the UK to the ROI & International territories representing a fantastic cross-platform opportunity for a brand to associate itself with our award-winning Sky News platform.

The Opportunity

Providing insight and analysis 24 hours a day, the multi-award-winning Sky News service thrives on setting the news agenda. With a stellar line up of experts across the journalistic field from foreign affairs to finance, business to light-hearted stories – the UK’s first dedicated rolling news channel is the definitive location for breaking news.

Sky Media is exclusively seeking a sponsor for this specialist weekly report with the option to extend the association further to news.sky.com, Sky News mobile and Sky Go. The opportunity can be extended beyond the UK to the ROI & International territories representing a fantastic cross-platform opportunity for a brand to associate itself with our award-winning Sky News platform.

The Report

Airing 5 times throughout the working day, the Financial Reports feature key share index and market movements (FTSE / NYSE / NASDAQ) along with regular updates on all major currency markets and exchange rates throughout the week. With the current uncertainty in the global markets, the Financial Reports provide essential economic information to over 7m discerning adult viewers annually be it at home, online or on the go.

Scheduling

Period: 12 month sponsorship
DurationEach report lasts up to 60 seconds
Frequency: Repeats will run at 5 of the following 5 times Monday – Friday:  09:45, 12:45, 13:45, 14:50 & 16:50

* The times and duration of the reports may change, owing to the nature of breaking news.

Sponsor Credits:
Opening Ident: 1 x 10 second audio/visual
Closing Ident: 1 x 5 second audio/visual

Key Benefits

Frequency: An estimated 1,834 reports will be broadcast across the year, equating to 3,668 sponsor credits playing out on Sky News across Freeview and Sky’s platform.
SecondageSpanning 12 months, the sponsor will receive   an estimated 19,650 seconds of sponsor branding around the UK’s award-winning breaking news service.
Reach: Sponsor branding is estimated to reach over 2.2m ABC1 Men across 12 months.
OTS: Throughout the year, a brand will receive a stable presence across Sky News with the average ABC1 male seeing the creative 26 times or more.
Cross Platform:  For additional exposure the opportunity extends to sponsorship on news.sky.com, Sky News Mobile and Sky Go.

Online

  • Exclusive “Sponsored by” logo across the Business section throughout the period
  • 1.5 million high impact ad units (Billboards, Leaderboards & MPUs) on the Sky News Business section during the sponsorship period
  • 2x HPTO on the Sky News Business section
Contact Details

Adam Spicer | Activation Executive – Sky Sports News HQ & Sky News

adam.spicer@sky.uk | 0207 032 3775

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