Good Morning Sports Fans – Sky Sports News HQ

Sky Media is delighted to offer this exclusive opportunity to sponsor Good Morning Sports Fans on Sky Sports News HQ for 12 months.


Sky Media is delighted to offer this exclusive opportunity to sponsor Good Morning Sports Fans and The Morning Report on Sky Sports News HQ.
The UK’s leading Sports News channel has built its reputation on quality and immediacy, and part of this promise is delivered in its morning news programme. This is fantastic chance for a brand to gain access to the much sought after ABC1 Male and 16-34 Male audiences that the channel attracts.

Being across Sky Sports News HQ for an incremental six hours of the day, the sponsor will build a strong association with the channel, starting at 6am and finishing at 12pm.  There really is no better way for a sponsor to align itself with our award-winning rolling sports news service, which now offers more probing insight, analysis and interviews than ever before streamlined seamlessly across broadcast and digital platforms.


Good Morning Sports Fans and The Morning Report
Period: 12 month sponsorship
Timings: 06:00-11:59 Monday to Sunday
*Please note this is excluding the 10-11am hour (Mon-Friday), for Premier League Daily during the Premier League Football Season.

Sponsor Credits:
Opening Credit: 1 x 15 seconds
Closing Credit: 1 x 15 seconds
Centre Break Credit: 6 x 5 second credits per hour

Key Benefits

Reach: Sponsor branding is estimated to reach 9.3m individuals across 12 months in the UK.
OTS: Throughout the year, a brand will receive a continuous presence across Sky’s platform with the average ABC1 male sports fan seeing the sponsored branding 72 times or more.
FrequencyRegular play out will ensure a brand is exclusively associated with high quality sporting content – with an estimated 16,292 sponsor credits playing out across the year.
Secondage: Spanning 12 months, the sponsor will receive an estimated 125,620 seconds of sponsor branding around Sky Sports News HQ reporting.
Cross Platform: For additional exposure a brand can amplify their campaign further by extending the sponsorship to ROI, Sky Go and Sky AdVance. Inventory

  • 2 x homepage takeovers on
  • 3m evenly distributed Leaderboard and MPU impressions, running across for the sponsorship period.
  • 1.8m high impact Billboard impressions, running across for the sponsorship period.
  • 100% SOV 5 second sponsorship bumper on – Morning Reports Videos
Contact Details

Adam Spicer | Activation Executive – Sky Sports News HQ & Sky News | 0207 032 3775

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