Sponsor Channel 5’s landmark documentary series and the only programme on British TV that is filmed inside a working general practice; GP’s Behind Closed Doors.
The Content
This fascinating observational documentary series politely executes what Britain’s hard working GP’s endure on a day to day basis.
Moving to the West of England and Horfield Health Centre in Bristol for its 5th series, GP’s Behind Closed Doors offers a disarmingly honest and entertaining look at the stresses, strains and joys of working in, and using, the NHS in modern Britain.
Benefits
Performance – a programme that continues to grow, showing no signs of slowing down in popularity; premiere episodes of GPs Behind Closed Doors have consistently achieved over 1m adults this year to date, hitting up to 1.6m (avg. 000’s)
Audience – effectively targets Women and HWCH alike, reaching up to 32% of both across a 20 week run
Frequency – with long running series’ and consistent schedule presence, GPs offers a strong platform to get brands seen approx. 18-22 times by key audiences
Scheduling & Accreditation
60 minute peak episodes on Wednesdays at 20:00 on Channel 5
Approx. 1 x repeat on Channel 5 and 4 x repeats on 5Star per week
1 x 15”, 1 x 10” and 6 x 5” per hour
* Minimum number of idents produced to be agreed with Channel 5.
VOD Delivery
This sponsorship is predicted to deliver approx. 400,000 VOD views
National Geographic Channel
Sky Arts Channel Partnership
Intelligent Entertainment on Discovery
Sony Crime Channel
Nat Geo WILD
