Sky Media are excited to offer your brand th(e opportunity to sponsor mornings (06:00-09:00) across our ten dedicated kids’ channels, including some of the UK’s biggest children’s stations, such as Nickelodeon, Nick Jr, Cartoon Network & POP. Filled with the world’s most iconic IP and franchises from SpongeBob SquarePants and Barbie, to Scooby-Doo and Peppa Pig this is an exciting opportunity to align with the biggest names in the kids’ market.
As the kids’ TV space is the most trusted commercial kids’ environment, sponsorship will enable your brand to leverage this trust and promote positive brand perceptions by closely aligning with the best kids’ content across Paramount, Warner Brothers & Narrative.
Scheduling & Accreditation
06:00 – 09:00 daily
PARAMOUNT: Nick Jr., Nick Jr. Too, Nickelodeon, Nicktoons
6 x 15” idents per hour on Nick Jr. & Nick Jr. Too
4 x 15” and 2 x 15” idents per hour on Nickelodeon
4 x 15” and 4 x 5” idents per hour on Nick Toons
NARRATIVE ENTERTAINMENT:POP, POP Max and Tiny Pop
4 x 10” and 4 x 5” idents per hour
WARNER BROS. DISCOVERY: Cartoon Network, Cartoonito, Boomerang
6 X 10” idents per hour
Key Benefits
By spanning ten different channels, the sponsorship’s strong reach potential will drive awareness as your brand is front of mind during families’ morning routine.
The sponsorship delivers high OTS across desirable audiences
Kids TV is an effective environment to reach families with 67% of all Kids’ commercial TV viewing is with someone else in the home.
77% of parents let their child watch Broadcast TV because it is trusted to be safe compared to only 44% of parents letting their Kids watch YouTube because it’s safe.
Big Screen Premium Proposition
