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Motoring on Discovery

This cross-channel opportunity offers brands unprecedented access to connect with a hands-on, practical male audience, that have a genuine love of gadgets and tech.

The Opportunity

Sky Media and Discovery Networks are offering brands and advertisers the opportunity to sponsor the Motoring package across Discovery. For men of all ages, the car is the quintessential symbol of escapism. Whether it’s the thrill of the open road, or the joy breathing life back into a run-down classic car, Motoring on Discovery lets its audience of petrol-heads live out their passions, and talks directly to true motoring enthusiasts who love catching up on their motoring favourites. This cross-channel offers brands an unprecedented opportunity to connect with hands-on, practical male audience, with a genuine love of gadgets and tech.

The fun doesn’t have to stop at on-air sponsorship, the partnership can be further extended through social and digital activation. Please enquire for further details.

Example programming

  • Fast N’ Loud
  • Goblin Garage
  • Chasing Classic Cars
  • Speed is the New Black
Scheduling & Accreditation
  • 300 hours per month on Discovery Turbo
  • 100 hours per month on Discovery Channel
  • 100 hours per month on Quest
  • 80 hours per month on Shed
  • 8 spots per hour
  • 580 total hours of sponsored content per month
  • 2,400 total sponsorship credits per month

Contact details

Wesleigh Lewis | Content Partnership Controller

wesleigh.lewis@sky.uk | 0207 032 6611

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