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MTV Reality Con

Event Partnership Opportunity

The Opportunity

Brand new for 2020 is the first Reality TV festival of its kind – MTV Reality Con!

The three-day immersive event will celebrate the best of MTV UK’s smash-hit reality TV shows. It runs from the 8-10th May 2020 at Exhibition London.

This fully immersive and interactive event, brings the best of MTV’s reality talent under one roof for the first time. Brands can engage with reality fans and create great content.

What is MTV Reality Fest?

This experiential event will bring to life some of MTV’s most iconic reality TV shows, including Geordie Shore, Ex on the Beach and Just Tattoo of Us. MTV will welcome over 16,000 reality TV lovers, the stars of the shows and leading industry insiders.

Fans will enjoy a re-creation of the Geordie Shore house in all its glory, tonnes of photo opportunities, a variety of experiential games, challenges and live DJ sets. Over the course of each day there will also be panels covering a range of topics, from behind the scenes gossip, to what it’s really like to be a reality TV star…

Reality royalty Charlotte Crosby and Joey Essex have been confirmed to appear. And to top it off the excitement, each day will end with a Geordie Shore-esque Nightclub with exclusive DJs and lavish VIP Tables, ensuring insta-worthy photo opportunities.

Partnership Deliverables

All partnership’s can be tailored to client briefs. Assets include:

Media 

TV, VOD and/or social media value delivered on par with the brands event partnership spend (ie. Spend £120k on event partnership and receive £120k media value in return).

Logo inclusion on RealityCon TV Promotion campaign, RealityCon Website and where possible on RealityCon marketing activity.

Digital Branded Content opportunities across MTV UK social platforms, subject to production costs.

Event

Includes licence for experiential space (e.g. 3m x 3m).

Branding integration across relevant event livery.

Product integration and opportunities to sample in selected areas (Subject to approval, excludes production costs).

30” AV copy on Screen loop (provided by sponsor)

Logo on Step  & Repeat board, ticket and/or attendee wristband.

F&B Retail opportunities available, but subject to additional pitch fees, rev share and category approval.

Marketing

Ticket allocation of 20 (10 x pairs) for brands own use (consumer giveaways or internal allocation).

Composite logo lock-up across relevant paid for and owned media (excludes editorial print partnerships and dependant on ticket sales).

Licence to use MTV RealityCon logo in owned marketing, subject to approval.

Contact Details

Jack Campbell | MP Partnership Manager

Jack.Campbelll@sky.uk  | +442070322335

MTV
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