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Primetime on 5Spike

Sponsorship Opportunity

The Opportunity

Sponsor Primetime on Spike and reach an extensive male audience with critically acclaimed dramas, big budget movies and  adrenaline fueled entertainment.

The Content

Spike has established itself as a male skewing multi genre channel which continues to grow its share since its launch in April 2015. It combines high octane factual content including Police Interceptors, Car Crash TV and Criminals Caught on Camera with exclusive Sport and new original dramas such as Six and Wynona Earp.

The A-Team and soon to be launched Knightrider provide vintage content across multiple dayparts. Spike also boasts blockbuster features alongside classic war and western films to make it a destination channel for all adults.

  • Content – an eclectic mix of content in peak performing hours
  • Scale – reach 34% of Men across 6 months
  • Always on – daily presence with male viewers seeing the sponsorship approx. 14 times


Scheduling & Accreditation
  • Monday – Sunday
  • 2100 – 2400
  • 2 x 10” and 2 x 5” sponsorship credits per hour
  • Excludes sponsored content
  • Minimum number of idents produced TBA with Channel 5
  • Sponsorship package title TBA with Channel 5


Contact Details


Hannah Laird | Viacom Content Controller

Hannah.Laird@sky.uk  | 0207 032 6441


Sarah Leyland | Viacom Content Manager

Sarah.Leyland@sky.uk  | 0207 032 6956

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