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Opportunity to buy into Sky Atlantic and Sky One Boxset content

The Opportunity

Sky Media are always looking at a variety of ways to give our customers access to exciting new content, including offering all episodes available at once. We have created a sales proposition around this to offer advertisers the ability to deliver high frequency over a short space of time and achieve high share of voice in our premium content that customers love to binge on. Currently in this package are huge shows; The Loudest Voice (staring Russell Crowe), City on a Hill (staring Kevin Bacon) and soon to air Catherine the Great (staring Dame Helen Mirren) amongst others.

Benefits

  • Reach audiences consumed in the content they’re watching to achieve significantly higher engagement in your ads
  • The stacked model appeals to Netflix type audiences, enabling advertisers to reach those harder to find in standard commercial opportunities
  • Be in the best content in market – from The Loudest Voice to Catherine the Great – Sky are making their highest profile content accessible to customers at once
  • These stacked shows often deliver 50% of their total audience in the first week, offering a great opportunity to deliver high frequency over a short period
Contact Details

Ben Wood | Adsmart & VoD Commercial Strategy

ben.wood@sky.uk  | 02070326767

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