Will & Grace

Sponsorship Opportunity

The Opportunity

This award-winning show is back for a brand new season after an 11 year break!


The Show

Set in New York city, the ground-breaking comedy show focuses on the relationship between best friends Will Truman (played by Eric McCormack), a gay lawyer, and Grace Adler (played by Debra Messing), a straight interior designer.

The show was broadcast on NBC from September 21, 1998 to May 18, 2006 and was one of the most successful television series of its kind. Throughout its eight-year run, Will & Grace earned 16 Emmy Awards and 83 nominations.

Supported by a massive promotional push, strong reviews and a bit of nostalgia, the season 9 premiere episode of the show made a seamless return in the US on NBC as the top entertainment program of the night, drawing in 10.2 million viewers.


Scheduling & Accreditation
  • March – April
  • Friday nights at 10pm
  • 10 x 30 min premieres on Channel 5
  • 1 x 15” opener, 1 x 10” closer and 2 x 5” centre break bumpers per episode


  • Forecast to deliver 750,000 VOD views
  • Sponsorship forecast to deliver £400,000 worth of value


Contact Details


Hannah Laird | Partnership Controller

Hannah.Laird@sky.uk  | 0722 398 744


Sarah Leyland | Partnership Controller

Sarah.Leyland@sky.uk  | 0207 032 6956

Channel 5
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