Sky Media’s third Client Gathering took place at the amazing Soho Farmhouse. Over two days we considered all the developments that are having an impact on advertising and how our industry is adapting to change.
Our main theme was trust: trust in politics, institutions, and leaders, as well as trust in brands and how trust is evolving in the digital era. Other sessions explored behavioural science, creativity and fame. And our case study showed how a brand’s shift to TV gave them an edge over rivals.
Thank you to all of our expert speakers, and to you for attending. I hope you found it informative, and fun … and look forward to continuing the conversation!
John Litster, Managing Director Sky Media