Sky Crime Sponsorship Opportunity advertising opportunity through Sky Media

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The Opportunity

Your brand has the exclusive opportunity to align with Sky Crime’s gripping content, targeting a unique, highly-engaged and invested audience of true-crime fanatics as they become immersed in current true crime cases. From blue light to true crime documentaries and border control content, watch as the evidence unfolds, suspects are whittled down, and the criminals are brought to justice.

From exclusive Sky Originals to acquisitions, your sponsorship spans the very best of the genre. Plus, with the inclusion of Sky’s Advance digital advertising, we ensure your audience is targeted, even when away from the TV.

The Audience:

44% of the Sky Crime audience is ABC1, versus the commercial average of 40%. The audience is female-skewed (i.110). Sky Crime viewers, are brand (i.106) and image (i.154) conscious, lead by expert influence (i.161).

Sky Crime sponsorships on average have positive uplifts on brand awareness (+71%), consideration (+78%) and purchase intent (+82%).

Contact Details

Adam Spicer | Activation Manager

adam.spicer@sky.uk | 0207 032 3775