The Opportunity
TNT Sports and The FA have struck a landmark deal to broadcast the Emirates FA Cup for four years, beginning in the 2025/26 season – bringing more live matches than ever before, from the early rounds to the iconic Wembley finals.
This partnership ensures broader access, world-class coverage, and a bold new era for men’s football – keeping the magic of the FA Cup alive for generations to come.
About the Content
Bring your brand closer to the heart of football with the FA Cup on TNT Sports.
TNT Sports will deliver every moment that matters from the world’s oldest and most prestigious domestic cup competition. From underdog triumphs to fierce rivalries and jaw-dropping goals, the FA Cup is pure magic – with TNT Sports there to capture it all, live and unfiltered.
Scheduling and Accreditation
- 54 live matches per season
- 1 x 15’’ opener
- 10 x 5’’ billboards
- 1 x 10’’ closing credit
- 15’’ non-skippable ad on YouTube
- Brand integration across TNT Sports social channels including Instagram and Facebook
- Exclusive coverage of FA Youth Cup Semi-Finals & Final included!
Key Benefits
- The partnership will be extended across the fasting growing streaming service in the UK last year with Discovery+ (200% YOY)
- With over 47m+ cumulative followers across social media (Instagram, Youtube, Facebook, and X) TNT has the scale to engage viewers across all platforms
- With a record reach of 45m+ in the 2023/24 season, TNT Sports has established itself as a fan favourite for live sporting events
Contact Details
Wes Lewis | CP Partnerships Controller
wesleigh.lewis@sky.uk