SKY NEWS: BOLD STORIES. TRUSTED SOURCE
Sky News is the go-to destination for audiences who
demand fast, fearless, and reliable reporting—anytime,
anywhere. As the UK’s most trusted news brand, Sky
News delivers 24/7 coverage across politics, global
affairs, business, sport, and weather, combining the scale
of broadcast with the agility of digital and social
platforms.
SKY NEWS VIEWERS UNCOVERED
- Sky News Viewers are more likely to have a garden or allotment (i.110)
- Sky News Viewers are more likely regularly garden (i.153)
- Sky News Viewers are more likely to earn over £50k (i.119)
- Sky News viewers are more likely to go online to research products they have see advertised (i.126)
AN EXCLUSIVE SKY NEWS PACKAGE
Linear
- 4-month period, from 1st May – 31st August 2026.
- Averages x 4 reports per day
- Predicted 45 ABC1 Adults 30” equivs (31% increase vs 2025)
- Predicted reach, 3.7m individuals and 1.9m ABC1 Adults.
Digital
- Includes 3m impressions across Sky News run of site:
- 1.5m impressions across the Skynews.com
- 1.5m impressions across the Sky News App
- 2 x 24-hour HPTO on skynews.com & app, with a 100% SOV
Social
- 1.1m views across Facebook & Instagram, with episodic bursts of sponsored posts.
Advance
- Extending your reach online to those who haven’t seen your ad OR reinforce your message to those who have,
- Video assets running across the Sky Estate and third party websites 1m impressions
Contact Details
Corinne Gurr | Manager – Commercial Partnerships
Corinne.Gurr@sky.uk
Big Screen Premium Proposition