Saturday Night Live UK Season 2

Sponsorship Opportunity

Saturday Night Live UK

Saturday Night Live UK returns to Sky One for a second series, an opportunity for your brand to partner with one of the most talked-about entertainment franchises in the world. Live, loud and unapologetically British, it brings together live sketch comedy, a weekly celebrity host and a live music act, a weekly cultural event made to be shared and debated.

This opportunity would see your brand be the sole sponsor of the show across linear and VOD, plus clip alignment on social across Meta and YouTube.

Audience and Cultural Impact

Series One launched with 949k viewers for episode one and reached over 3.2m viewers across the run, on linear and VOD, making it one of Sky’s biggest entertainment launches of the year.

On social, Series One delivered 206m organic views across official social accounts, with 13.1m views for the best-performing sketch, 2.1m hours watched on social and 376k followers gained in just 8 weeks SNL UK cut through culturally as the #1 trending topic on X in 7 of 8 weeks

ACCREDITATION

Linear: 2 x 15” opener and closer and 2 x 5” per centre break on linear
VOD: 1 x 15” opener and closer and 1-2 x 5” mid roll on TV VOD, Sky Glass VOD, Sky Go VOD and NOW VOD.
Social : 1×5” ident, a partner logo bug and ‘in partnership with’ tag across sponsorable social clips.