Afternoon Movies on Channel 5

Sponsorship Opportunity 2024

The Opportunity

Opportunity to sponsor a wide-range of thrilling Made for TV Films during the lunchtimes hours.  Afternoon Movies offers the opportunity to target audiences daily during weekdays, ensuring brand is front-of-mind when viewers are taking a mid-day break.

The Content

Home to guilty-pleasure made-for-tv films that are full of twists, suspense and thrills, that will take viewers on a journey into the unknown.

Previous titles include:

  • Woman on the Edge
  • What Women Want
  • The Wrong Babysitter
  • The Obsession

…and many more movies full of suspense.

Key Benefits
  • Scale – reach over a high level of ABC1 Adults across 10 months.
  • Value – 10 months of Afternoon Movies is estimated to delivery a high media value
  • Presence – Daily weekday presence across the only PSB to grow reach amongst upmarket audiences. This affordable opportunity allows a brand to be front-of-mind with ABC1 Adults and ABC1 Houseperson.
Scheduling & Accreditation
  • 10 Months
  • January – October 2023
  • Weekday – Monday – Friday
  • 12:00 – 17:15 on Channel 5
  • Approx. 8 x 10” per movie
Contact Details

Ollie Shires | Partnership Manager

oliver.shires@sky.uk

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